Purpose and/or outcome

• Provision of clear and consistent information on the Bologna Process and the European Higher Education Area (EHEA) in countries outside the EHEA.
• Enhancing the international promotion of the European Higher Education Area.
• Putting the promotion of national higher education systems in a European context.

Specific tasks

• Develop an overview of existing initiatives/activities by all members of the network in the field of promotion of national higher education systems & the EHEA (state of the art);
• Support the Bologna Secretariat and the Working group “International Openness: European Higher Education in a Global Context” regarding the further development of specific information material (to be used e.g. at international fairs and visits) and of the EHEA Website for a global audience.
• Design measures to enhance the promotion of the EHEA and of national higher education systems as part of the EHEA.   
• Foster the exchange of good practice and know-how as well as peer learning in the field of national-level promotion of higher education in a European context.
• Advise/support the Working Group “International Openness: European Higher Education in a Global Context” in convening a round table (with the participation of the European Commission and other main actors in higher education promotion in Europe) to devise a “road map” and to identify opportunities and actions for enhancing European-level promotion.

Source: EHEA Information and Promotion Network 2009-2012 - Terms of reference